Latest version 8.40.1 released on October 23, 2025.
Impreza Changelog & Update History

Perfectly suitable for: agency artist beauty car church clinic conference consulting online courses digital real estate fashion hotel interior it landing life magazine medical mobile app nature news personal photographer portrait rental restaurant school shop store tech wedding addon block buy click complete design develop drag drop drive global grid guide header helpdesk illustrate import include install market most multiple one page optimize option partial powerful premium rate reusable sale sell seo simple speed test top update visual web architect studio government fitness

IMPREZA – The Only Theme You Can Completely Test Drive Before Buying

The #1 Best-Rated Top-Seller (90,000+ Sales) Theme

Fast & Simple Demo Installer
Visual Drag and Drop Builder
300+ Pre-Made Web Page Designs
200+ Powerful Yet Simple Theme Options
The Most Powerful Header Builder on the Market
The Most Powerful Grid Builder on the Market
Reusable Global Blocks
Developer-Friendly
Optimized for Speed and SEO
8 Premium Addons Included Worth $428
Free Lifetime Updates Included
Illustrated Knowledge Base and Support Portal

Test Drive Free Now | Get Your Impreza Now

Fast & Simple Demo Installer

Full or Partial Import
Multiple Demos Import
300+ Pre-Built Pages

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“As a web designer I can install everything manually but this theme simplified the work by giving one click option to import demo and install addon plugins.” – @MD-Designs

50+ Demos that Don’t Break With Your Content

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“Where other themes have a selection of some designs, Impreza offers in addition a clever solution to create your own thing.” – @razandar

Create Exactly What You Want. With the Most Customizable Theme on the Market.

Unlimited Designs
50+ Rich Builder Elements
Advanced Options System
300+ Powerful Yet Simple Theme Options
Advanced Portfolio & Gallery Options
Advanced Page & Blog Options
Unlimited Page Layouts
One Page Sites
The Most Powerful Header Builder on the Market
14 Pre-Designed Starting Headers
The Most Powerful Grid Builder on the Market
52 Pre-Designed Starting Grid Layouts
Footer Builder
Form Builder
Built-In Mega Menus
Popups / Lightboxes
Advanced Typography Settings
Custom Font Uploader
Translations Support & RTL
Dynamic Content

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“What an amazing theme. I love how versatile it is – basically, Impreza gives you a blank slate to create a completely customizable website that fits your specific needs or desires. I’m so glad I made the decision to purchase this theme two years ago!” – @WhispyWillows

Get More Built-In Abilities Than Ever With the 44 Rich Builder Elements

Row, Text Block, Page Block, Image, Image Slider, Separator, Button, IconBos, ActionBox, Counter, Sharing Buttons, Social Links, Grid, Carousel, Popup, FlipBox, Interactive Text, Interactive Banner, Map, Person, Pricing Table, Progress Bar, Contact Form, Contact Info, Message Box, Page Scroller, Page Title, Breadcrumbs, Post Title, Post Image, Post Date, Post Author, Post Taxonomy, Post Comments, Post Prev/Next Navigation, Post Custom Field, Horizontal Wrapper, Product gallery, Product data, Product “Add to cart” block, Product ordering, Tabs, Accordion, Vertical Tabs, Video Player

... And Customize Any Element Like Never Before!

Create Any Header You Want. With the Most Powerful Header Builder on the Market

Supports Unique Header Per Page
14 Pre-Designed Starting Templates Included

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“The built in header builder for this theme is a life saver. Very helpful and my client can easily make changes themselves, it’s that easy to use.” – @cmd-developer

Create Any Grid Layout You Want. With the Most Powerful Grid Builder on the Market

52 Pre-Designed Starting Templates Included
Supports Blogs, Portfolios and ANY Other Listings
Add Dynamic Content

Build Your Site in Your Language

100% Translatable
Native RTL Support
Multilingual-Ready
Certified WPML-Ready

Built-in Community-Powered Translations Into German, Spanish, Italian, Dutch, Russian, Portuguese, Turkish, French

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“Einfach ein super Premium Theme nur zu empfehlen” – @KossMedia

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“Alles funktioniert perfekt – vielen Dank!” – @EWgenij

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“Muy buen tema, versátil y muy adaptable a cualquier negocio” – @smarteames

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“Gran tema, para mi es el mejor en personalización del mercado.” – @miguelcuco

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“Очень крутая тема!!! Практически ничего не пришлось доделывать.” – @ihood

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“Simplesmente o melhor tema que ja trabalhei até hoje” – @homedatacenterredencao

Outstanding Speed & Performance

Lazy Loading
Adaptive Images
Google Fonts Deferring
JS/CSS Size Optimizer
Major Caching Plugins Support
5 Extra Performance Options

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“Only with Impreza do I get Google Page Speed Optimization in ranges of up to 97-99%.” – @megasys-loop

Full SEO and Accessibility Support

Get higher ranking and more organic traffic with the built-in SEO best practices.

Perfectly supports the Yoast SEO Plugin
Customizable h1/h2/.../p tags for all major elements
Built-in schema markup support

Form consent checkboxes and other.

Developer-Friendly Starting With the First Line of Code

Child-Theme Included
Maintenance Mode Option
Custom CSS/JS Options
Meets WordPress Standards
Well-Structured Code
All the Needed Hooks

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“Have searched for months for a fast, highly customizable, well-coded WordPress theme. Haven’t found better. It is very self-explanatory and logical. I really like the approach of the developers to build a theme that is well-coded, full of features and fast.” – @petebp

Impreza + WooCommerce

Impreza successfully powers thousands online stores, both small and HUGE.

Pre-Built Shop Demo. Start selling quickly by importing the well-thought online shop demo.
Product Page Builder. Customize your product pages as you want.
Product Grid Builder. Showcase the product listings the way you want.
Catalog Mode. Not handling orders online? Turn your shop into a catalog with 1 click.

Great For News/Magazine Websites

Impreza successfully powers tens of thousands of news/magazine sites.

Post Template Builder. Customize your magazine posts the way you want.
Post Grid Builder. Showcase the posts listings the way you want.
Category Page Builder. Customize posts categories pages the way you want.
Author Page Builder. Customize how author pages look and feel.
Built-In Text Sharing. Attract more visitors with the convenient sharing tools.

7,800+ FontAwesome 5 PRO Icons Included (Save $99/year)

Thousands of pixel-perfect icons in four unique styles

Supports Your Favourite Plugins

WPBakery Page Builder, WooCommerce, WPML, bbPress, Contact Form 7, Gravity Forms, Yoast SEO, The Events Calendar, Advanced Custom Fields, Custom Post Type UI, WP Super Cache, UpdraftPlus Backup … and much more others!

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“I am amazed with its compatibility with 3rd party plugins, I have tried more than 300 plugins on this theme and keep trying as different kind of requirements comes from clients.” – @MD-Designs

Outstanding Support

Illustrated Knowledge Base
Lifetime Updates
5-Star Quality Support

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“The support team is amazing. I sent a ticket on Sunday afternoon, and they took care of the issue in a matter of hours. I was not expecting a reply until Monday morning, let alone a fully functional website. Thank you!” – @igretic

The ONLY Theme You Can Completely Test Drive Before Buying

You can test the theme with the needed plugins and your own content to know if it fits you even before buying.

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””Before buying it is also possible to test-drive the theme, which is really important to see how a theme is working and how can you work with it. Impreza has nothing to hide. Really well done!” – @petebp

Pre-buy FAQ:

Would it technically/ethically possible/acceptable to create more than one website on more domains within the regular theme license?
Every single license is allowable per one public domain only, to use the theme on other public domain you should purchase a separate regular license for it. Please read this article for more information about regular license.
Can I translate the theme?
All our themes are translation ready, right out of the box, also they are already translated to German, Russian, Italian, French, Spanish, Brazilian Portuguese and Dutch languages.
Does the theme provide full RTL support?
Yes, Impreza provides full RTL support out of the box, just change language at Settings > General, and needed styles will apply automatically.
How long I will get updates for this theme?
You will be able to get FREE updates while the theme is available on ThemeForest.
Do you have an online documentation?
Sure, please go to our Impreza Knowledge Base.
Is it compatible with the WordPress Multisite?
Yes, it’s compatible with Multisite, you don’t need to apply any additional settings, just install the theme and use it within multisite network. Please note: you should purchase a regular license for every domain.
Does the theme offer some Form Builder?
The theme has built-in Contact Form element. Also it supports free “Contact Form 7” plugin and “Gravity Forms” plugin.
Would it be possible to combine shopping functionality with a design from OnePage/Creative/Portfolio demo?
It’s possible to combine them as you want, all needed styles are included into the theme.
Can I use this theme without the WPBakery Page Builder?
It’s possible to use the theme without the WPBakery page builder, you can create your content using the built-in Live Builder, it’s more convenient and flexible.
Can I use my standalone WPBakery Page Builder plugin with this theme?
Yes, you can use standalone plugin, please note that the theme slightly modifies the original WPBakery Page Builder. Because of that, some settings or elements of the plugin may differ from the original version. Learn more.
How can I switch the demo on a test-drive server?
You should install “WordPress Database Reset” plugin, clear the database, using it, then import needed demo content at Impreza > Demo Import page.
Is there custom html field in admin panel? To add analytics code etc.
Yes, there is a special area, go to Theme Options > Custom Code > Custom HTML Code, and append your code to that field.
Can I use my own font in this theme?
Yes, you can upload your own fonts. Also there are almost all Google fonts already included into the theme, and we’re constantly adding new fonts from Google library.
What’s the difference between Impreza and Zephyr?
The main difference is amount of demos.
Can I order you guys to make a custom work for me?
Yes, it’s possible, we provide custom work only for our themes. Email us via the form at our profile page or create a ticket at our Support Portal.

The images used on Impreza demo sites are for demonstration purposes only and are not included in the download file.

Impreza Changelog & Update History

Impreza WordPress Theme