What is WooCommerce Abandoned Cart Recovery?

WooCommerce Abandoned Cart Recovery is a WooCommerce extension that helps you to recover unfinished orders in your store. When a customer adds a product to the cart but does not complete checkout, after a scheduled time, the cart will be marked as “abandoned”. WooCommerce Abandoned Cart Recovery will start to send cart recovery emails or Facebook messages to the customer, reminding him/her to complete the order.

woocommerce abandoned cart recovery

Capture WooCommerce Abandoned Cart

When a user adds a product to the cart but does not check out. After a selected time, the cart will be marked as “abandoned”. WooCommerce Abandoned Cart Recovery will capture the cart information including add-to-cart date, customer email address, added-to-cart items, cart total, cart status, and IP address. Then use this information to contact the customer, offer a discount, and request him/her to complete check out.

Track member cart: track the abandoned cart of logged-in users on your site.
Abandoned Cart time for Members: set the time from when a member has the last action with his cart till when the cart is marked as abandoned.
Track guest cart: track abandoned carts of guests on your site.
Abandoned Cart time for Guest: set the time from when a guest user has the last action with the cart till when the cart is marked as abandoned.
Abandoned Table: abandoned carts will be saved in the plugin back-end. And you can check the records at any time. The records provide information about time, username, email, item quantity, cart total price, items list, status, reminder logs, customer IP, and country.
Delete abandoned records: Abandoned cart records will be deleted after this scheduled time.
Cart status: The abandoned cart has 2 statuses abandoned and recovered.
Reminder logs: the reminder logs option allows you to check the email and FB messages sent abandoned cart owner.
Exclude: exclude the username of persons who you don’t want to track their cart.
Recover link to: Choose the recover link to the Cart page or Checkout page.
Check GDPR: If enabled, a GDPR notice will display after the email input field on the checkout page.
GDPR message: Enter the GDPR content on the checkout page.
Not provide message: If the customer refuses to receive the abandoned email, enter a text message…
Cron job: turn on the Cron job on your server.

Request email pop-up with WooCommerce Abandoned Cart Recovery

A pop-up will appear when customers click add to cart for the first time, requesting them to fill in an email address to complete the add to cart action. After getting an email the pop-up will not reappear and users can add products to the cart normally. The email address will be automatically filled in the checkout form when the customer goes to the checkout page.

Appear on: Choose pages where you want the request email pop-up to appear: single product pages, shop page, cart page.
Required Email: choose if you want to require an email address to add products. If this option is turned off, customers can close the request email pop-up to add products to the cart.
Dismiss time: set a time for the pop-up to reappear after a customer closes it.
Redirect after adding to cart: when customers fill in an email and add the product to the cart. You can choose to redirect them to the cart or checkout page.
2 templates: the pop-up has 2 built-in templates for you to change the front-end layout.
Change front-end text: you can change the text message on the pop-up.
Change pop-up color: all pop-up text, background, and add-to-cart button colors can be changed in the plugin backend.

Send Recovery Emails with WooCommerce Abandoned Cart Recovery

The plugin sends recovery for abandoned carts and abandoned orders. When a cart or an order is marked as abandoned, the plugin will send a recovery email to the email address that the customer filled in the request email popup. Ask them to finish checking out the cart and offer coupons if necessary.

Send recovery email to guests/members: choose if you want to send recovery cart email to guests and logged-in users.
Send recovery emails with abandoned orders: you can set the plugin to send recovery emails to owners of failed, canceled, on-hold, or pending payment orders.
Email templates: you can create many email templates and schedule to send them at different times.
Send email rules: set up to send different recovery emails at different times.
Reply-to address: set up a reply to the email address. If customers reply to the recovery email, the reply email will come to this address. By default, it is the admin address.
Offer coupon: you can send coupons along with recovery emails. With each email template, you can choose to send an existing coupon. Or let the plugin generate unique coupons with given values. You can set up the generated coupon will all WooCommerce coupon options.
Send email manually: in the abandoned cart list, you can select some abandoned carts and an email template. And then send recovery emails to select abandoned cart owners.
Compatible with WPML and Polylang: This feature helps to display email contents in multiple languages matched with the site’s language.
Email Marketing: Connect with email marketing platforms such as Active campaign, or Sendinblue to sync email data, and support other marketing strategies.

Send SMS with WooCommerce Abandoned Cart Recovery

You can send SMS messages to customers who have abandoned carts. When a customer fills in their telephone number on the checkout page but does not complete checkout. The WooCommerce Abandoned Cart Recovery plugin will send recovery SMS messages with a link to the checkout page to the phone number.

SMS providers: the plugin supports 4 SMS providers Twilio, Nexmo, Plivo, and Infobip.
Send SMS for abandoned carts: the plugin will send recovery SMS when customers filled phone numbers on the checkout page.
Send SMS for abandoned orders: the plugin will send recovery SMS when an order is created but marked as failed, pending payment, canceled, or on hold.
Create multiple messages: you can create multiple messages to send for abandoned carts and abandoned orders
Sending rules: schedule to send different messages at different times.
Shortcodes: the plugin provides a shortcode to display the customer name and link to the checkout page in the SMS.
Bit.ly config: the plugin uses the bit.ly link to shorten the checkout link. You need to register for a bit.ly API and get an Access token.
Abandoned Order status: This allows you to choose which orders will be sent recovery SMS based on status. You can choose from the list: failed, pending payment, canceled, or on-hold orders.

The report with WooCommerce Abandoned Cart Recovery

The plugin provides 4 types of reports for you to check the abandoned carts. Select the suitable report type and a time range to view the report of the abandoned cart in that time.

Auto-Update

During the support period, you can auto-update the plugin from your Dashboard.

Compatibility table

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Comparison table of Free and Premium versions

Recarto WooCommerce Abandoned Cart Recovery Send Cart Recovery Email Plugin SMS WordPress Plugin